MDNG Annual Report
Always Ready, Always There.
IntroductionBackgroundThe Maryland Military Department’s (MMD) mission is to protect and assist the citizens of Maryland at a moment’s notice, and prepare to fight and win our nation’s wars on the ground, in the air, and in the intelligence, information, and cyber domains.
The goal of this report is to communicate all missions, movements and achievements for the fiscal year to stakeholders, partners and Marylanders.
The TeamI was the sole designer for this project, working with individuals from multiple organizations across the MMD.
I faced with MMD senior leaders over the course of 3 months to refine copy, photo selections and the design layout that accurately reflected the organization.
How to tell Maryland’s Story
Design DecisionsI used photo- and infographic-driven layouts to transform the annual report from a traditional information piece into a more engaging, editorial-style experience. Photography, data visualization, and dynamic compositions helped create a sense of energy and momentum while keeping the report’s substantial content accessible and easy to navigate.
A key visual strategy was to prioritize people and faces over equipment and military hardware whenever possible. This helped shift the focus from the organization’s assets to the people behind its work, reinforcing the Maryland Military Department’s “people first” mission.
